Communication Officer: Clara Velez Fraga
Art Director: Guido Chiefalo
Designer: Andrea Ruggeri, Elisa Fiore
Communication Specialist: Berlant Qabeel, Aoife Riordan 
Year: 2021
Agency: FAO

The United Nations General Assembly declared 2021 as the International Year of Fruits and Vegetables (IYFV). The year is a once in a lifetime opportunity to raise global awareness on how protecting plant health can help end hunger, reduce poverty, protect the environment, and boost economic development.


The concept behind the circular form of the IYFV emblem is to emphasize how fruits and vegetables are both necessary components for a healthy and diverse diet. Its colourful design highlights how fruits and vegetables come in a wide variety of shapes, formsand colours. The use of colour also reinforces the link between the IYFV and its contribution to the 2030 Agenda and Sustainable Development Goals (SDGs). The pictogram is a symbolic portrait that is comprised of different forms that represent various fruits and vegetables. The smiling face that is created as a result of these forms has no specific gender or ethnicity. The design aims to show fruits and vegetables in a unity that continuously co-evolves, fulfilling economic, environmental, social and cultural functions of the two small-scale sectors.

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