The United Nations General Assembly declared 2020 as the International Year of Plant Health (IYPH). The year is a once in a lifetime opportunity to raise global awareness on how protecting plant health can help end hunger, reduce poverty, protect the environment, and boost economic development.

The IYPH visual identity consists of a symbolic representation of leaves and the text “IYPH 2020.” The green leaves in the visual identity represent healthy plants as the source of the oxygen we breathe, the food we eat and all life on earth. This positive image of leaves protected from deadly pests and diseases forms a circle which represents the world and underlines how plant health and protection is a global issue. The familiar colour wheel representing the Sustainable Development Goals is present in the zero of “2020.” It recalls how plant health is the key to ending hunger, reducing poverty, protecting the environment and boosting economic development, which are all crucial to achieving the 2030 Agenda for Sustainable Development.